Question 1

What does Studio MIRARI actually do?

Accepted Answer

We guide fashion and sportswear Brands through temporary eCommerce leadership, Digital strategy and Operational training. In practice, we step in, shape the plan and help turn it into action.Unlike a web agency, the focus is on selling collections, not only on building the site.

Question 2

How are you different from a traditional consultancy?

Accepted Answer

Our deep expertise in fashion means we understand the realities of your business and can turn strategy into action.Unlike a traditional consultancy, we work as part of your team, stay close to execution and help move decisions forward.

Question 3

Do you build eCommerce websites?

Accepted Answer

Yes, as part of a wider project. We have led replatforming and launches on Shopify and other platforms, choosing the technology after the strategy, not before.

Question 4

Do you focus only on strategy?

Accepted Answer

No. Fractional Management combines strategic leadership with hands-on execution. We help set the direction, then work alongside your team to put the plan into practice, manage day-to-day priorities and keep progress on track.

Question 5

Can you help build in-house capability?

Accepted Answer

Yes. That is a core part of our model. Fractional Management helps your team build the skills and confidence to run the eCommerce channel independently. We work alongside your people, share our expertise and support day-to-day execution, then hand over when they’re ready to take the lead.

Question 6

Can you manage our store temporarily?

Accepted Answer

Yes. Our eCommerce and store managers can step in for a defined period, lead day-to-day operations and keep priorities moving. We also work alongside your team to build internal capability and plan a smooth handover.

Question 7

Which businesses are the best fit for Studio MIRARI?

Accepted Answer

We work with fashion brands, luxury businesses and multibrand retailers that need hands-on digital leadership. If you want to scale eCommerce with more structure and less noise, we are a strong match.

Question 8

Do you work with fashion and sportswear brands?

Accepted Answer

Yes. We work across fashion, luxury, sportswear and multi-brand retail, as well as with sports clubs. Each sector has its own challenges, so we bring the right expertise to help each business grow its digital channels.

Question 9

Can you support teams that already have people in place?

Accepted Answer

Absolutely. We work alongside existing teams, bringing senior digital expertise, extra capacity and hands-on support where it’s needed. We can help set priorities, move projects forward and strengthen your team’s capabilities without replacing the people already in place.We can work on-site, remotely or in a mix of both, depending on the project and what works best for your team.

Question 10

Where do you work?

Accepted Answer

We are based in Mogliano Veneto, near Venice, and work with brands in Italy and across Europe. Depending on the project, we can support you on site, remotely or in a hybrid way.

Question 11

What experience do you bring?

Accepted Answer

We bring +15 years of hands-on experience across fashion, luxury, sportswear and multi-brand retail. Our eCommerce managers have worked directly with leading fashion and luxury brands, including VF Corporation, Roberto Cavalli, Elisabetta Franchi, Malìparmi, forte_forte and Lamborghini.We’ve led replatforming projects, relaunched online stores and helped brands achieve double-digit growth. That work goes beyond setting a strategy: we get involved in the day-to-day management of the channel, helping teams make better decisions, improve operations and turn plans into results.Explore our projects (Studio MIRARI projects, DEHA, Transit, Coperni)

Question 12

What does temporary eCommerce leadership mean?

Accepted Answer

Temporary eCommerce leadership means bringing in an experienced eCommerce manager for a defined period. They join your team, set priorities, guide day-to-day operations and help deliver key projects. As they work, they share knowledge and build your team’s capabilities, so you’re ready to take things forward when the engagement ends.You get experienced leadership without adding a permanent layer too early.

Question 13

How do you start a project?

Accepted Answer

We start by understanding your business, your team and what you want to achieve. Then we agree on the priorities, scope and right way of working together. From there, we get involved, combining strategic direction with hands-on support to move the project forward.

Question 14

Do you work as part of the client team?

Accepted Answer

Yes. That is exactly how we work. We integrate with your team, move quickly and keep communication direct.

Question 15

What kind of outcome should we expect?

Accepted Answer

The outcome depends on your goals and the scope of the project. You can expect clearer priorities, stronger day-to-day execution and a digital team better equipped to move forward. We agree on the objectives at the start and track progress throughout the engagement.

Fractional Digital Management for Fashion & Sportswear

Ecommerce Manager

Digital Store Manager

Marketplace Manager

Social Media Manager

CX Manager

Digital Transformation Manager

CRM Manager

What we do?

Brands we work with.

Faq.